New records

Super bowl advertising reached a record high prices in the age of YouTube

04 February, 08:30

ADVERTISING in this years Super Bowl record reached-the price, the price of the 30-second commercial during the event, reaching an average of $3.8 m (pounds 2.4m).

companies such as Samsung, " Budweiser" and" Coca-Cola pay TV network CBS about nine per cent more than in the previous year, the event, which was broadcast yesterday evening.

After the video of web sites and Internet-marketing, advertisement American football-season finale of steel in several times more value than a few years ago, with short video, most likely, will be played many times on the Internet, providing additional value.

appliances, food and beverages, as well as the automobile companies, the traditional major donors. Most of the American car manufacturers, advertising, while the BlackBerry spends considerable resources on the promotion of a new product line, which the company in the beginning of last week.

the Super Bowl is for US the most popular TV-event, on average, 111m spectators in the course of the last two years.

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Chiltern Miniatures

New tie to provide security for mobile devices

18 February, 07:31

the FTSE-100-giant Vodafone and BAE Systems announced yesterday, a five-year strategic partnership to protect your mobile phone. Communication is a part of BAE Systems" push to increase their cyber-security and the hand of BAE Systems Detica, and also will help Vodafone, business customers the fight against the growing threat of cyber-attacks. Initiative between the pair, Vodafone Mobile Threat Manager, will start in the spring. BAE and Vodafone goal, ultimately, offer a wide range of security systems, such as the one protecting machine-to-machine interactions.

  Chiltern Miniatures  

ADDRESS: 1 Elmbourne Road

CITY: London




CATEGORY: Games and Toys


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The leaders of the EU budget deal

08 February, 20:05

the leaders of the European Union today the agreement on the budget up to the end of the decade, after more than 24 hours of negotiations.

Herman van Rompuy, President of the European Council, presided at a meeting of the 27 EU leaders. He confirmed that this was done, and said that it was worth the waitto send the message via Twitter.

the agreement, which takes possession of the EU spending on a seven-year period from 2014 to 2020, set a ceiling of Euro 960bn (pounds 811bn) for the assignment.

now He will go to the European Parliament for final approval, and the process, which can take several months.

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